Outdated sites costing businesses customers
New research by Telstra suggests that Australian small businesses might be missing out on the benefits of technology.
New research by Telstra suggests that Australian small businesses might be missing out on the benefits of technology.
In this week’s Let’s Talk, experts delve into web design’s crucial role in conversions, guiding user actions for professionals and business owners alike.
In this week’s edition of Tech Tuesday, we have carefully curated a comprehensive list of the top mobile optimisation tools for your business needs.
After 20 September, .au domain names will be available to be registered by anyone on a first-come, first-served basis.
As of this week, Australian businesses will be able to purchase .au web domains, allowing them to drop the .com or .com.au for the first time.
When creating a website, it is easy to lose focus of what really matters: the experience for your customer. A recent study found 75 per cent of people form their opinion of a website based on aesthetics – meaning web design is crucial to drive positive brand awareness and business growth. The following seven tips […]
Byline: Karen Lewis, Head of Digital and Ecommerce, Salmat While online sales might count for a fraction of your total sales, the influence the internet wields in consumer purchase decisions is too powerful to ignore. Regardless of whether they buy online or in-store, consumers are going online to be inspired, to do research and to […]
Byline: AJ Hightower When starting your own business, you need to get your name out there to create awareness and establish an individual brand identity that reflects your entire personality. The first thing your customers will see is your brand name. How you have chosen to illustrate this reinforces what sets you apart from the […]
If your business website has served you well for all these years, it can be easy to get stuck in your ways and not wish to change. However, just because everything is plain sailing in terms of success doesn’t mean that things could be better. If you’ve started to look at competitor websites and feel […]
Small businesses are falling short of meeting the needs and wants of digital-savvy customers due to a reliance on gut feelings and traditional ways of operating, according to Telstra Executive Director, Small Business, Brendan Donohoe. Commenting on the 2018 Telstra Small Business Intelligence Report, Donohoe said there was a gap between what customers want and […]