Syndicate


November 2006
November 2006

Our e-commerce special looks at creating a great website, the legal considerations for having an online business, and marketing yourself in cyberspace. Dynamic Business talks to Wotif.com founder Graeme Wood about leading the pack in the online accommodation market.

Cover Story: Selling through Cyberspace - Marketing Strategies for your Website

Feature: Rooms With a Global View - Graeme Wood and Wotif.com 

Rooms with a Global View - Graeme Wood - Wotif.com

A unique idea, a clever name and a web-based shopfront were crucial factors in catapulting Wotif.com to international acclaim in just a few years. Rebecca Spicer talks to Graeme Wood about leading the company through the competitive online market, and staying on top.


       FEATURED ARTICLES
Have you got your site right? Creating Websites for Business

A functional website is the critical first stage in e-commerce, for any business. Angus Kidman examines the options of scale, cost, hardware and software, and hosting it yours...

Online Regulations - Your Website and the Law

The internet is not a lawless territory where anything goes. An online business is subject to the same regulations as any other model, and there are pitfalls particular to thi...

Your Guide to Selling Online

You’ve taken the leap and set up an online business. But as with your bricks and mortar business, customers won’t come if they don’t know it’s there. H...

Super Saver - New Superannuation rules for Business

Michael Hutton sifts the new superannuation rules and finds a lot of good news for business owners. But for some, retirement plans will need urgent attention

Understanding Debtor Financing

Debtor financing can provide a positive injection of cash into the business to help fund working capital and meet short-term growth needs, but it can be relatively expensive a...





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