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	<title>Comments on: Understanding Generation Y</title>
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	<link>http://www.dynamicbusiness.com/articles/articles-hr-and-staff/understanding-generation-y.html</link>
	<description>Dynamic Business Magazine - Articles from Australia</description>
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		<title>By: Douglas Gregory</title>
		<link>http://www.dynamicbusiness.com/articles/articles-hr-and-staff/understanding-generation-y.html/comment-page-1#comment-1678</link>
		<dc:creator>Douglas Gregory</dc:creator>
		<pubDate>Tue, 29 Sep 2009 05:39:24 +0000</pubDate>
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		<description>Thank you for this insightful article, Karen.

This is something we need to keep on top of, especially in the promotional gift business. When clients come to us for merchandise that appeals to the ever important younger demographic, we have to be sure we can deliver something that is not only effective, but appealing and relevant. A promotional item that seems like it &#039;gets&#039; young people goes a long way to helping our clients establish (and maintain) a &#039;hip&#039; and &#039;fresh&#039; brand impression in the generation Y consumer. Thanks!</description>
		<content:encoded><![CDATA[<p>Thank you for this insightful article, Karen.</p>
<p>This is something we need to keep on top of, especially in the promotional gift business. When clients come to us for merchandise that appeals to the ever important younger demographic, we have to be sure we can deliver something that is not only effective, but appealing and relevant. A promotional item that seems like it &#8216;gets&#8217; young people goes a long way to helping our clients establish (and maintain) a &#8216;hip&#8217; and &#8216;fresh&#8217; brand impression in the generation Y consumer. Thanks!</p>
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		<title>By: elizabeth</title>
		<link>http://www.dynamicbusiness.com/articles/articles-hr-and-staff/understanding-generation-y.html/comment-page-1#comment-340</link>
		<dc:creator>elizabeth</dc:creator>
		<pubDate>Fri, 06 Mar 2009 14:50:01 +0000</pubDate>
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		<description>Thank you for a change in attitude towards our general description! I am writing a paper about my so called generation; little did I know how unbelievably lazy, stupid, and rude I was (that is compared to the older generations)! It is very frustrating, and I think the older generations have another coming to them! They have not gotten all of us yet!</description>
		<content:encoded><![CDATA[<p>Thank you for a change in attitude towards our general description! I am writing a paper about my so called generation; little did I know how unbelievably lazy, stupid, and rude I was (that is compared to the older generations)! It is very frustrating, and I think the older generations have another coming to them! They have not gotten all of us yet!</p>
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		<title>By: Sarah</title>
		<link>http://www.dynamicbusiness.com/articles/articles-hr-and-staff/understanding-generation-y.html/comment-page-1#comment-85</link>
		<dc:creator>Sarah</dc:creator>
		<pubDate>Sun, 08 Feb 2009 22:53:03 +0000</pubDate>
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		<description>This is quite an interesting article. I think people are definitely too quick to label Generation Y as &#039;lazy, demanding, short on skills, with no regard for authority.&#039; Karen is right here, rather than judge, employers need to look beyond the generalisations and realise that Gen Y&#039;ers are hard working and alot more switched on than their older counterparts.</description>
		<content:encoded><![CDATA[<p>This is quite an interesting article. I think people are definitely too quick to label Generation Y as &#8216;lazy, demanding, short on skills, with no regard for authority.&#8217; Karen is right here, rather than judge, employers need to look beyond the generalisations and realise that Gen Y&#8217;ers are hard working and alot more switched on than their older counterparts.</p>
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