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How to be a Good Leader?

Written by Dr Alex Maritz   
Tuesday, 16 October 2007

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How to be a Good Leader?
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I identify two core areas of competition: winning and retaining customers; and building a sustainable, competitive advantage. A survival and leadership strategy is identified for each competitive strategy, ranging from customer value to business innovation. These core areas may go a long way in facilitating competitive disruption in your business.

© 1000ventures.com (A. Maritz)

I recommend you put a tick next to your own competency and strategy within your business. If you have most ticks in the ‘survival strategy’ column, you may indeed be efficient (doing things right) in your business activities. As such, you are most probably a good manager of your business. If you have most ticks in the ‘leadership strategy’ column, you may indeed be effective (doing right things) in your business activities. In this case, you are most probably a leader. Successful entrepreneurs most often fit within the leadership strategy.

Are you a manager surviving or a leader innovating? If the latter, be aware that you need someone to work in your business, while you work on the business!

* Dr Alex Maritz is director of the Master of Entrepreneurship and Innovation for the Australian Graduate School of Entrepreneurship, Swinburne University of Technology.

* The opinions expressed in this article are those of the author, and don’t necessarily reflect the opinions of DYNAMICBUSINESS.com or the publishers.




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