Comments on: Business benefits of partnership marketing http://www.dynamicbusiness.com/articles/articles-growth/business-benefits-of-partnership-marketing3270.html Dynamic Business Magazine - Articles from Australia Sat, 20 Mar 2010 08:41:40 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Sharon Williams http://www.dynamicbusiness.com/articles/articles-growth/business-benefits-of-partnership-marketing3270.html/comment-page-1#comment-934 Sharon Williams Thu, 21 May 2009 01:37:34 +0000 http://www.dynamicbusiness.com/?p=6928#comment-934 Great to know we're all on the same page and that we find networking beneficial. Thanks also for the extra tips! Great to know we’re all on the same page and that we find networking beneficial. Thanks also for the extra tips!

]]> By: Bianca Sengos http://www.dynamicbusiness.com/articles/articles-growth/business-benefits-of-partnership-marketing3270.html/comment-page-1#comment-802 Bianca Sengos Tue, 12 May 2009 04:04:01 +0000 http://www.dynamicbusiness.com/?p=6928#comment-802 Perfect, I could not have said it better..I tell people my skill is talking ! That's all it takes to get to know another person and how you can help each other. Im from smarteronline.com.au and the focus there is " how can we help small business". It's not about selling it's about talking and education.. Offten people will gather info from us and go run an online PR program them self.. GREAT.. I say power and freedomis all we can ask for in business. x Bianca, Smarteronline.com.au Perfect, I could not have said it better..I tell people my skill is talking ! That’s all it takes to get to know another person and how you can help each other. Im from smarteronline.com.au and the focus there is ” how can we help small business”. It’s not about selling it’s about talking and education.. Offten people will gather info from us and go run an online PR program them self.. GREAT.. I say power and freedomis all we can ask for in business. x Bianca, Smarteronline.com.au

]]> By: Arthur Koulianos http://www.dynamicbusiness.com/articles/articles-growth/business-benefits-of-partnership-marketing3270.html/comment-page-1#comment-772 Arthur Koulianos Wed, 06 May 2009 04:16:16 +0000 http://www.dynamicbusiness.com/?p=6928#comment-772 Great article. I do this day in day out for AVG and Carbonite and what I have learnt is that finding partnerships is one thing, making sales from leveraging someone else's client base is another. What works best is developing a partnership that incentivises the partner to promote and sell your service, not just offer it as a value add. Great article. I do this day in day out for AVG and Carbonite and what I have learnt is that finding partnerships is one thing, making sales from leveraging someone else’s client base is another. What works best is developing a partnership that incentivises the partner to promote and sell your service, not just offer it as a value add.

]]> By: Crescendo BNI Singapore http://www.dynamicbusiness.com/articles/articles-growth/business-benefits-of-partnership-marketing3270.html/comment-page-1#comment-746 Crescendo BNI Singapore Mon, 04 May 2009 12:27:36 +0000 http://www.dynamicbusiness.com/?p=6928#comment-746 Other ideas I can think of are: 1) Work with related companies to share advertising - helps both sides cut cost... and can be seen as a unique offering if no one else is offering such bundled services. 2) Hold joint talks or seminars together 3) Provide each other with a great service that they can shout out to their own contacts. Eg, a web developer sends out to his clients new namecards printed by a printer along with a strong recommendation; the printer in turn announces his company's new website developed by the web developer. 4) Share expert tips from other areas of experts in their own newsletter to increase the value to their subscribers (but keep within the theme of the newsletter!) Other ideas I can think of are:
1) Work with related companies to share advertising – helps both sides cut cost… and can be seen as a unique offering if no one else is offering such bundled services.
2) Hold joint talks or seminars together
3) Provide each other with a great service that they can shout out to their own contacts. Eg, a web developer sends out to his clients new namecards printed by a printer along with a strong recommendation; the printer in turn announces his company’s new website developed by the web developer.
4) Share expert tips from other areas of experts in their own newsletter to increase the value to their subscribers (but keep within the theme of the newsletter!)

]]> By: Crescendo BNI Singapore http://www.dynamicbusiness.com/articles/articles-growth/business-benefits-of-partnership-marketing3270.html/comment-page-1#comment-745 Crescendo BNI Singapore Mon, 04 May 2009 12:11:21 +0000 http://www.dynamicbusiness.com/?p=6928#comment-745 Partnership marketing is not about networking only. While networking allows you to meet the right people, it is when we develop deep relationships with the people we meet that we can bring it one step further and explore partnership marketing - collaborating and helping each other on an intimate level. I must add that it does not have to stop at people who are a natural complement to our business. Be creative and explore how you can promote each others' services. When you have the trust and relationship, anything is possible with some creative thinking. Partnership marketing is not about networking only. While networking allows you to meet the right people, it is when we develop deep relationships with the people we meet that we can bring it one step further and explore partnership marketing – collaborating and helping each other on an intimate level.

I must add that it does not have to stop at people who are a natural complement to our business. Be creative and explore how you can promote each others’ services. When you have the trust and relationship, anything is possible with some creative thinking.

]]> By: Chad Hetherington http://www.dynamicbusiness.com/articles/articles-growth/business-benefits-of-partnership-marketing3270.html/comment-page-1#comment-702 Chad Hetherington Tue, 28 Apr 2009 23:35:39 +0000 http://www.dynamicbusiness.com/?p=6928#comment-702 What I have found very successful is a site called ECRM Australia. I subscribed last year and since have connected with a number of prospective clients/partners from around the world. In particular finding relevant buyers and distributors in the USA. It had email addresses and phone numbers to the relevant people and the search engine was very easy to use. The minimal outlay for the subscripton was well worth it, i have since done over 500k in sales using this site- A GREAT WAY TO CONNECT FOR BUSINESS. www.ecrmaustralia.com What I have found very successful is a site called ECRM Australia. I subscribed last year and since have connected with a number of prospective clients/partners from around the world. In particular finding relevant buyers and distributors in the USA. It had email addresses and phone numbers to the relevant people and the search engine was very easy to use. The minimal outlay for the subscripton was well worth it, i have since done over 500k in sales using this site- A GREAT WAY TO CONNECT FOR BUSINESS.
http://www.ecrmaustralia.com

]]> By: OpenAFranchise.com http://www.dynamicbusiness.com/articles/articles-growth/business-benefits-of-partnership-marketing3270.html/comment-page-1#comment-692 OpenAFranchise.com Fri, 24 Apr 2009 23:52:26 +0000 http://www.dynamicbusiness.com/?p=6928#comment-692 Networking has always been a large part of my business. I do more than 80% of our business on referral. That is my livelihood. 1 thing I do recommend is consistency. It never fails to surprise me when I am talking to a Franchise owner and they haven't networked in over a month and they say business is slow. If it is slow then why aren't you networking? Because that is probably why it is slow, because you were not networking consistently before. What you do today doesn't always affect you today, but rather 1, 2 or 3 months down the road. Networking has always been a large part of my business. I do more than 80% of our business on referral. That is my livelihood. 1 thing I do recommend is consistency. It never fails to surprise me when I am talking to a Franchise owner and they haven’t networked in over a month and they say business is slow. If it is slow then why aren’t you networking? Because that is probably why it is slow, because you were not networking consistently before. What you do today doesn’t always affect you today, but rather 1, 2 or 3 months down the road.

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