Last week I had the privilege of judging a StartUp business competition at Planet2010. The LaunchPad concept was to find the very best business ideas and give...
Many would say big deal but as business people this model reflects the buying process that your customers go through before making a purchase.
When we start working with new clients, we ask them where they would like to see media coverage about their brand. As far as prime time current affairs...
It seems like a simple premise – make sure you have cash in your business to keep you going in the tough times, or when you have big expenses like tax going...
Within the community and even the fitness industry there is divided opinion on whether the Biggest Loser TV show encourages people to exercise or scares them...
Depending on who you ask, the financial crisis is a) over; b) easing; or c) lingering like a hangover, soon to be written off with a smile as 'that time we all...
I spent Sunday through to Tuesday at MediaConnect's annual Kickstart Forum in the Gold Coast. The event brings together the country's leading IT journalists...
Day to day life running your own business can seem overwhelming – you have vague memories of starting a business to have more control, freedom and...
Last year there were 2 amazing business statistics that blew me away:
24.1% of founders of start-up companies suffered start-up burnout
54.2% of founders...
As your small business chugs along, one of the key things to keep in mind is: How many hands are in your pocket? With so many technology-related expenses,...
