Trust your PR agency and you will prosper
In my time as Managing Director of WordStorm I have come across two types of clients. The first are the dream type – they understand that great publicity does not come about overnight and they …
Terrible PR created by negative customer service
My husband and I dared to go camping a couple of weeks ago with our three year old and one year old. It took a couple of hours to put the tent up (I wasn’t …
Scare Mongering Scores Big PR points
The media coming out from the USA is known to be full of scare mongering and sensationally presented stories bordering on the ridiculous.
It was no surprise to me then, when watching 60 minutes this Sunday …
The Social Media Conundrum
As we all know, communicating and marketing via the online medium is hotting up. It seems to have reached a frenzy in 09 with business owners and marketing managers wanting to be involved in the …
The PR Guarantee Debate
Last week, the PR industry was put in the spotlight with Jen Bishop’s blog ‘Media coverage or your PR for free?’
I understand Jen’s concerns about where she sits with the whole ‘guaranteeing PR coverage for …
Inspiration for a creative 2009
With the New Year upon us it is a good time to sit down and take stock of your business and set some goals and resolutions for 2009. How will you communicate with your current …
